October 10, 2019 Q&A: How do I win in a packed category?

Jason Fried writing for Signal V. Noise

Starting something new can definitely be intimidating. Especially when there are already lots of other people/companies with a huge head start. I feel you.

But I’m going to ignore all that and focus on what I think is the bigger concern with the mindset represented in the email: This person asks How do you still win in a packed category?”

Winning what? Winning who? Winning it all? Taking everything? That’s an insurmountable mountain of intimidation right there. Don’t do that to yourself.

I know this is for something like starting a business but boy does this also work for making blogs and podcasts.


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